Do Business Cards Still Matter?

In today’s world, majority of transactions are digital. Contract signing, meetings, and even networking can be done with a few clicks on a computer or a smartphone. But there is one thing in print that still matters in the sales industry—the business card.

Here are reasons the business card is still important:

A business card can make a great first impression
A potential prospect or connection will have a great first impression on the sales professional and their company with the help of a business card. Business cards serve as a mini-resume for sales professionals. It’s more than just contact details written on a tiny piece of paper, it’s a company’s way of promoting itself as well.

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Sharing contact information digitally can make the transaction feel impersonal
Sales is about creating real connections. When people send their contact information through text or e-mail, it can be convenient, but it is also impersonal. Business cards can strike a conversation between individuals, which can end in lasting relationships.

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Business cards are vital in establishing professional relationships in other countries
Exchanging business cards is a vital part in establishing professional relationships in different cultures. In East Asian countries like Hong Kong, Japan, or South Korea, a business card shows how people present themselves and their business.

Aaron Michael Hartfield Murrieta Is a seasoned sales professional. Visit this blog for similar articles.

Power Boost: Tech Tips For An Efficient Sales Team

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Technology these days have made the work of sales professionals much easier. Gone are the days when salespeople have to go the distance just to get some things done. However, there are still those who can’t get their way around the new practices. To get started, here are some tech tips that will surely help sales teams become more efficient:

1. Use the cloud.

Cloud computing has made teams more efficient. With all documents, spreadsheets, and promotional materials stored in one place, teams can work simultaneously. It would also be easier to reconcile figures and organize details when all information are in the cloud.

2. Analytics.

Analytics, whether employed in social media engagement or online sales, provides sales teams the numbers they need that might be the key to making their next move. By knowing who is patronizing their products and services, businesses now have insights on the customers they need to reach and satisfy. Analytics can also gauge customer’s ratings for a specific product.

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3. Automated e-mail.

Do away with the classic newsletter and update customers regularly via e-mail. This technology cuts sales team with some work as email helps them interact with their customers through short and straightforward notes. It is also a good way for businesses to update their customers about their latest products.

With these three technologies in place, sales teams can focus more on making the sale rather than forming strategies. Sales professionals should go with the flow when it comes to technological advances to stay on top of their field.

Aaron Michael Hartfield Murrieta is a sales professional and dedicated family man. For more sales tips, visit this blog.